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ISD From The Ground Up: A No-Nonsense Approach to Instructional Design
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Review
“ISD From the Ground Up is a foundational book and methodology our training teams use to meet the unique and varied learning needs of the military and their families through our Department of Defense contracts. Using this book has resulted in a significant, positive impact on the readiness of our military by providing a critical resource to our instructional designers and trainers.” —Suzanne Tofalo Senior Learning Manager, Zeiders Enterprises “As someone who often coaches trainers to deliver training developed by others, I wish more ISDs would follow Chuck Hodell’s clear and specific recommendations for sound (and practical) design. ISD From the Ground Up is a useful how-to and a just-in-time job aid. It should be on every talent development professional’s bookshelf.” —Greg Owen-Boger Vice President, Turpin Communication Co-Author, The Orderly Conversation: Business Presentations Redefined “ISD From the Ground Up is a practical, user-friendly book that allows readers to immediately learn and apply the knowledge and skills necessary to effectively design instruction for others. It is rare to find such an interdisciplinary text that anyone—from engineers and mechanics to educators and online course designers—can use.” —Erica Boling Associate Professor, Graduate School of Education, Rutgers University “ISD From the Ground Up is perfect for professionals designing training programs. Chuck Hodell’s practical, no-nonsense presentation of ISD fundamentals, such as the ADDIE model and Gagné’s Nine Events of Instruction, has helped me guide both novice and experienced international trainers as they improve their instructional design for a variety of contexts.” —Joan Kang Shin Director, TESOL Professional Training Programs, University of Maryland, Baltimore County “ISD From the Ground Up is my go-to book whenever I need design help. The dog-eared corners, underlining, and comments in the margins are proof of that!” —Julie Gaver Owner, Julie Gaver Training & Development
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About the Author
Chuck Hodell is the author of the bestselling ATD book ISD From the Ground Up and has been involved in the worlds of training and education for more than 30 years. He has written extensively on instructional design and training-related topics for ATD, including several Infolines. He has enjoyed stints as a musician, police officer, telephone company repair technician, trainer, teacher, and academic administrator. Like many talent development professionals, his first exposure to training and instructional design was as a subject matter expert. He currently serves as associated director of the graduate program in instructional systems development at the University of Maryland Baltimore County. He is also the senior program director for instructional design at the Transportation Learning Center and academic adviser to the International Masonry Institute. Hodell has an undergraduate degree from Antioch University and an MA and PhD from the University of Maryland Baltimore County.
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Product details
Paperback: 304 pages
Publisher: Association for Talent Development; 4 edition (February 7, 2016)
Language: English
ISBN-10: 1562869981
ISBN-13: 978-1562869984
Product Dimensions:
6.9 x 0.6 x 10.1 inches
Shipping Weight: 12.6 ounces (View shipping rates and policies)
Average Customer Review:
4.1 out of 5 stars
7 customer reviews
Amazon Best Sellers Rank:
#94,337 in Books (See Top 100 in Books)
If you are looking for a how-to resource on instructional design, its history and current trends, then please keep looking.This book is a loose collection of blackboard lectures, repackaged in book form, and sold to the author’s students. The tone of the book is comparable to opinionated Facebook posts, full of cliches and unsubstantive, wordy paragraphs.Professional academics often write a book to use as their sole teaching text. They produce edition after edition to eliminate aftermarket (used book) sales. It’s how they supplement their income, and there’s nothing wrong with that, as long as the book is actually good. This book is in its fourth edition, yet admits to not covering the latest approaches to ISD, current trends or technology. I’m sure future editions will be just as lacking.The chapter on design, probably the most important, is just two and half pages long, while other sections ramble, repeat themselves and wander. The book seems to presuppose that the reader already has a working knowledge of instructional design. The review questions at the end of each chapter often ask the reader’s opinion about ISD, while the information needed to appropriately respond has not been presented. It’s like asking a new student driver what they think about being a taxi driver - it makes no sense.I’ve read the fourth edition twice in an attempt to learn about ISD, because, sadly, I bought it. I still find it to be very poorly organized and shallow. If you are Mr. Hodell’s student, perhaps you will fare better. But this is far from a valuable resource on the subject.
Love the way the author engages the reader on instructional design. This is helpful in my grad schooling, but will remain a useful tool within my professional career, as well.
Excellent resource, lots of good ideas.
The Hodell book on instructional design was the shinning story of my graduate introduction to instructional design course I recently took at My local University. In hindsight I should have purchased the book and skipped the course... Chuck's writing invites your attention providing a great foundation to understand ADDIE and its supporting role in course design. Great examples from m the business world and practical advice all worked well for me. Why four stars? Well I have an aversion to statements like "this is the most important ..." If it's the most important then it should only be in the book once, or be repeated exactly the same rather used multiple times to describe different elements. Overall a good read, educational I am likely to use as a reference in the future.
Great book, used it to onboard a new Instructional Designer with great success.
It's for my class at USA. Good price.
Great resource and reference
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